On top of website management and press release writing, I am experienced in managing a team's social media channels and have created graphics for use across multiple platforms including still images, GIFs and videos.
With the Elizabethton Twins, I worked to grow the team's presence online and specifically on social media with eye-catching graphics and creative posts. In June 2019, I created more impressions on the E-Twins Twitter account and gained more followers than the team had during the entirety of the 2018 season, adding over 600 new followers and creating nearly 700k impressions. Our metrics across Facebook and Twitter both rose in July and August as well, ending the 2019 season with a 400% increase in traffic on Twitter and a 300% increase on Facebook.
I have routinely created daily media notes, written press releases and game stories and both produced and host a daily pregame show, with additional on-camera content on social media.
With the Melbourne Aces and Sonoma Stompers, I compiled information for and created the team's first ever history guide and record book, the only of its kind in the league.
GRAPHICS & SOCIAL MEDIA POSTS